Flat Screen Mounts, AV Furniture, Stands & Trolleys Sales & Consultancy
We were contacted recently by a Bridal Wear supplier who was planning to exhibit Western style wedding gowns and accessories in India, at the Brides of Mumbai show.
Clearly, the company was not asking for our advice on which lace or satin to use, or which were this season’s colours.
The company was shipping Western Bridal Wear samples from the UK to Mumbai, to enable them to show the range of gowns available. Their issue was that their Milliners weren’t able to ship many hats or fascinators, without them being crushed or damaged. Obviously, Bridal Wear is more than just wedding gowns, there is a huge amount spent on ‘mother of the bride’ and ‘mother of the groom’ outfits.
The idea that one Milliner had was to produce virtual headwear displayed on an iPad, and by using the inbuilt camera, the hat could be superimposed onto a visitors photograph. Once a general style of hat or fascinator was selected, then samples could be produced.
Clearly, there were two sides to this, the physical hardware and the software.
The hardware was was easy, our obvious recommendation was the 72″ tall, free standing Premier Mounts, commercial-grade, B72-IPM.
Luckily, due to the number of exhibition events that the Bridal Wear supplier had attended, they already had a contact within a multimedia advertising company, who was able to supply the software.
The B72-IPM free standing display was selected as it provided a a flexible height range, up to 72″ from the floor.
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